From 4 to 18 employees

The digital agency Ecreo har increased their revenue by more than 500% since Michael N. Wilkens began helping them with strategy

Ecreo is a digital agency. They design and develop digital solutions with a focus on online self-service solutions, applications and B2B e-commerce. 

All their solutions build on the Umbraco platform. This is their specialisation and the turning point for their long-term customer relations.

The company has grown a lot since Michael N. Wilkens helped them with their first strategy and since became Chairman of the Board in the company. They have gone from 4 to 18 employees, and in the period their revenue has grown by more than 500%.

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From start-up to growth company

Ecreo was founded by Casper Stenhal and Anders Wind. They both have a technical background. It is no secret that they have gone through a tough learning-by-doing process in terms of starting up their business.

Casperstendal

Casper Stendal

Therefore, it was a happy coincidence when Michael N. Wilkens became their neighbour while they were based at Egelundsvej in Odense. One time, he offered to help them with their strategy. To look at it. They took the offer which resulted in a long-term relationship with him as their strategy consultant.

“There’s no doubt that it has been important for us on our journey,” Casper Stendal explains. “I will almost say that it has been a matter of life and death. At least in the early phases of our history.”

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Today, Michael N. Wilkens is Chairman of the Board in Ecreo. He continuously helps them facilitate strategy processes.

“Michael is very good at creating the conditions for the participants with competences to express themselves, and you get the chance to prioritise and to make a solid action plan,” Casper Stendal explains.

Larger customers, larger projects

When a company grows it inevitably meets some challenges. It will go through a number of stages. For Ecreo, this was to a great extent a matter of going from smaller projects to larger customers with larger digital projects.

“Michael and the rest of the board helped us make a strategy and an action plan,” he says, “and to keep believing that it is the right strategy and to hold onto it.”

Ecreo Office 01

Michael N. Wilkens has given Ecreo a new critical perspective on their business.

“Michael has been good at making us watch our business, not from within, but from the outside,” he tells. “Now we’re at a place where we are very aware about our skills and what is truly our eligibility.”

A skilled facilitator

Ecreo is very pleased with their years of collaboration with Michael N. Wilkens. He has helped them achieve new levels of success. Ecreo has especially appreciated his ability to facilitate strategy processes.

“He knows how to create the context for people to voice the knowledge that they have and to prioritise and make a strategy plan. This is what I perceive to be Michaels strongest side,” Casper Stendal says. “He has tried it a thousand times. He knows what he is doing – and he knows that it works.”

Do you want to learn more about Ecreo? Check out their website.

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