Here, you find a short preview of the book "Testing Business Ideas" (Wiley, 2019).
In the book preview, you will be introduces to the art of testing business ideas. You will get a peek into the phases of developing and fine-tuning business ideas.
Download the book preview on the left.
Critical questions to innovate your business model
Download a preview of the best-selling management book "Business Model Generation"
Niels Hansens Vej 29